Our Favourite Chrome Extensions For Link Building

Link building is essential to digital marketing and search engine optimisation (SEO). It involves acquiring high-quality backlinks from other websites to improve your site’s credibility, search engine rankings, and online visibility. The more authoritative and relevant backlinks your website has, the better its chances of ranking higher in search results, ultimately driving more organic traffic and increasing conversions.

However, link building can be a time-consuming and challenging task, especially when you need the right tools at your disposal. This is where Chrome extensions come in handy. These powerful browser add-ons can streamline your link building efforts, making it easier to identify potential backlink opportunities, analyse competitors’ backlinks, and track the overall progress of your campaigns.

In this blog post, we’ll introduce you to our favourite Chrome extensions for link building, which have been carefully selected to help you optimise your strategies and stay ahead of the competition. These tools cover various aspects of link building, from analysing backlink profiles to identifying broken links and finding contact information for outreach. So, without further ado, let’s dive in and explore these great Chrome extensions.


Ahrefs is a well-known SEO toolset that offers a comprehensive suite of features to help you with your link building efforts. Its Chrome extension is an essential addition to your browser. It provides instant access to data such as backlink profiles, domain ratings, and URL ratings directly from the search results page.

Key Features:

  • Quick access to Ahrefs’ Site Explorer displays a website’s backlink profile and organic search traffic data.
  • In-depth domain and URL rating analysis allows you to evaluate the authority of potential link targets.
  • A convenient way to identify broken backlinks and uncover new link building opportunities.

How Ahrefs Helps With Link Building Efforts:

The Ahrefs Chrome extension is an invaluable tool for link builders, as it allows you to evaluate the quality of potential link prospects without leaving the search results page. By analysing a website’s backlink profile and domain rating, you can quickly determine if it’s worth pursuing a backlink from that site.

Moreover, Ahrefs can help you uncover new link building opportunities by identifying broken backlinks and suggesting relevant replacement content. This saves you time and improves your chances of acquiring high-quality backlinks.

To get the most out of the Ahrefs Chrome extension, you’ll need an Ahrefs account. However, even with a free account, you can still access valuable insights to enhance your link building strategies.


Majestic is another popular SEO tool focusing on backlink analysis, making it an excellent choice for link builders. Its Chrome extension allows you to access crucial information about a website’s backlink profile and overall authority.

Key Features:

  • Instantly view a website’s Trust Flow and Citation Flow scores, which indicate the quality and quantity of its backlinks.
  • Topical Trust Flow analysis reveals the topical relevance of a site’s backlinks.
  • Backlink breakdown, including the total number of backlinks, referring domains, and anchor text distribution

How Majestic Enhances Link Building Strategies:

With the Majestic Chrome extension, you can quickly assess a website’s backlink profile and determine its potential as a link building target. The Trust Flow and Citation Flow scores clearly indicate a site’s authority and the quality of its backlinks, helping you decide whether it’s worth pursuing a link from that site.

Topical Trust Flow analysis is especially useful for ensuring you acquire backlinks from websites relevant to your niche, which can improve the overall effectiveness of your link building efforts.

By offering an extensive backlink breakdown, the Majestic Chrome extension enables you to identify patterns in a site’s linking strategy, allowing you to tailor your approach accordingly. This can be particularly helpful when analysing your competitor’s backlinks to uncover new link building opportunities.

You’ll need a paid Majestic account to unlock the full potential of the Majestic Chrome extension. However, the free version still provides valuable insights for your link building strategies.


Hunter.io is a powerful email-finding tool that can significantly streamline your link building outreach efforts. Its Chrome extension lets you quickly discover email addresses associated with a specific website, making it easier to connect with the right people for your link building campaigns.

Key Features:

  • Instant access to email addresses associated with a website.
  • Verification of email addresses to ensure deliverability.
  • Integration with popular CRM and outreach tools for seamless campaign management.

How Hunter.io Assists in Link Building Campaigns:

A crucial aspect of link building is contacting website owners and editors to pitch your content or request backlinks. Hunter.io’s Chrome extension simplifies this process by providing the email addresses of individuals associated with a specific website.

By verifying email addresses, Hunter.io ensures that you’re reaching out to valid contacts, increasing the chances of a successful link building outreach. This not only saves you time but also improves the overall efficiency of your campaigns.

Additionally, the extension’s integration with popular CRM and outreach tools, such as Salesforce and Mailchimp, allows you to manage your link building campaigns more effectively, keeping track of your contacts and outreach efforts in one place.

While a free Hunter.io account provides limited access to the tool’s features, upgrading to a paid plan unlocks its full potential. It enables you to conduct more extensive link building outreach campaigns.


MOZ is a well-known SEO toolset that simplifies complex SEO tasks, including link building. The MOZ Bar, its Chrome extension, provides instant access to essential SEO metrics and insights, helping you make informed decisions regarding your link building efforts.

Key Features:

  • Quick access to Domain Authority (DA) and Page Authority (PA) scores indicates a website’s overall authority and potential for ranking in search results.
  • On-page SEO analysis, including metadata, headings, and keyword usage.
  • Highlighting of followed, NoFollowed, external, and internal links for easy identification and analysis.

How MOZ Contributes to Link Building Success:

The MOZ Bar Chrome extension is invaluable for link builders who want to quickly assess a website’s authority and relevance as a potential link target. You can determine if a site is worth pursuing a backlink by providing instant access to Domain Authority and Page Authority scores.

The on-page SEO analysis feature helps you identify areas of improvement on a target site, which can be helpful when reaching out to site owners with suggestions for optimising their content. This approach increases your chances of securing a backlink and fosters valuable relationships with other website owners in your niche.

Highlighting various links on a webpage enables you to analyse a site’s linking strategy more effectively, helping you uncover new link building opportunities and tailor your approach accordingly.

While some features of the MOZBar extension require a paid MOZ account, the free version still provides valuable insights to enhance your link building strategies.


NoFollow is a simple yet effective Chrome extension that helps you identify NoFollow and DoFollow links on a webpage. This tool is handy for link builders who want to analyse a site’s linking strategy and understand the backlinks they may acquire.

Key Features:

  • Easy identification of NoFollow and DoFollow links through colour-coded highlighting.
  • Customisable link highlighting settings for a tailored browsing experience.
  • Quick access to the extension’s settings via the browser toolbar.

How NoFollow Helps With Link Building Analysis:

Understanding the types of links that a website uses in its content is crucial for link builders, as it can provide insights into the site’s linking strategy and the value of potential backlinks. The NoFollow Chrome extension makes this task easy by highlighting NoFollow and DoFollow links on a webpage.

The customisable link highlighting settings and quick access to the extension’s options make NoFollow a user-friendly tool that can save time and effort when analysing a site’s linking strategy.

NoFollow is a free Chrome extension that provides valuable insights for link builders, making it an essential tool for anyone looking to enhance their link building efforts.


Buzzmarker is a versatile Chrome extension developed by BuzzStream, a popular link building and digital PR platform. This extension streamlines your link building outreach process by helping you discover contact information, add websites to your BuzzStream account, and manage your outreach campaigns more effectively.

Key Features:

  • Instant access to contact information, such as email addresses and social media profiles, for potential link building targets.
  • Seamless integration with your BuzzStream account, enabling you to add websites and contacts directly from the browser.
  • In-app notes and tagging for easy organisation and management of your link building prospects.

How Buzzmarker Enhances Your Link Building Process:

The Buzzmarker Chrome extension is a valuable tool for link builders who want to save time and effort when conducting outreach campaigns. You can quickly connect with website owners and editors by providing instant access to contact information, increasing your chances of securing valuable backlinks.

The seamless integration with your BuzzStream account allows you to add websites and contacts directly from the browser, making it easier to manage and track your link building efforts. This feature is handy for agencies and freelance link builders who need to provide regular updates on their campaigns.

The in-app notes and tagging functionality help you stay organised, enabling you to categorise your prospects and keep track of your outreach efforts. This feature is crucial for effective link building. It ensures that you can easily follow up with potential link targets and maintain valuable relationships with website owners in your niche.

To fully utilise the Buzzmarker Chrome extension, you’ll need a BuzzStream account. However, investment in this powerful tool can significantly improve the efficiency and success of your link building campaigns.


Effective link building is more important than ever in today’s competitive digital landscape. To streamline your efforts and stay ahead of the competition, leveraging the power of Chrome extensions is a smart move. In this blog post, we’ve introduced you to our favourite Chrome extensions for link building, including Ahrefs, Majestic, SEMRush, Hunter.io, MOZ, Detailed SEO, NoFollow, and Buzzmarker.

Each tool offers unique features and benefits that can help you optimise your link building strategies, from analysing backlink profiles and identifying broken links to finding contact information for outreach and managing your campaigns more effectively. By incorporating these extensions into your daily workflow, you can improve the efficiency of your link building efforts and boost the overall success of your digital marketing campaigns.

Try out these Chrome extensions and see how they can enhance your link building process. With the right tools at your disposal, you’ll be well on your way to securing high-quality backlinks and achieving better search engine rankings for your website.

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